2006 FIFA WORLD CUPTM chosen Chinese brand YISHION (Pic)
Source: Cntex (Gracie Guo) Date: 2006-04-21
The Organising Committee of the 2006 FIFA World CupTM awarded Chinese famous brand YISHION the Licensee of the FIFA World CupTM on Apr. 1, 2006 at the Kerry Centre Hotel in Beijing, which marks YISHION has been officially appointed by FIFA to produce and sale sportswear and relevant accouterments with the logo, sign and mascot of FIFA World CupTM.
2006 FIFA World CupTM in Germany will take place from 9 June to 9 July 2006. The tournament will kick off with the opening match in Munich and the Cup Winner will be honoured at the final in Berlin. The FIFA’s decision to appoint Chinese brand YISHION the licensee is aimed at creating more atmosphere of the World CupTM for 1.3 billion Chinese in order to make the concept of Sport, Health, Cooperation and Harmony deeply walk into Chinese ball-Fans.
Dongyue Garments Co., Ltd., with the brand of YISHION, establish in 1997 in China, has successfully shaped a concept embracing fashion, youth, sun and sport. It has been awarded “China’s Famous Brand”, and “National Free-Inspection Quality Product”.
